CHARLES CLARK
A bit about me
I have more than 10 years experience in social media, journalism and copywriting, delivering significant growth, powerful copy, and creative concepts for brands including Insider, South China Morning Post, and Tatler.
As a writer and communicator, I thrive in fast-paced newsrooms, reacting to breaking news, optimising content, and devising distribution strategies.
I also passionately believe that good copy can only thrive when it's supported by good design. I've worked with several organisations to beautify and design content; from visualising podcasts and creating beautiful social media templates, to creating dynamic websites and aesthetic presentation decks.
Insider
01
SOCIAL EDITOR, HEAD OF
UK CONTENT PARTNERSHIPS
I grew and managed a team of social and syndication producers. Together, we grew our social media following to more than 3 million and pitched and negotiated tens of successful content-sharing partnerships with publications including The Guardian, Al Jazeera, and The Independent.
Tatler
02
SOCIAL EDITOR,
EDITOR OF POWER & PURPOSE
I led the development of the social media strategy and the design and repacking of content for Hong Kong's leading luxury lifestyle publication, while simultaneously writing editorial features, overseeing the Power & Purpose vertical, and working on paid-for social campaigns with commercial clients
South China Morning Post
03
PRODUCTION EDITOR
Hong Kong's newspaper of record needed someone to revamp its Instagram account and develop its social media offering. I led the creation of social media design templates, devised new video publishing strategies, and saw total following grow to more than 3 million.
04
Rosewood Hotel
SOCIAL MEDIA CONSULTANT
Rosewood Hotel Group's flagship property needed a social media expert to run their main Instagram page, highlighting the property's five-star accommodation, 11 dining outlets, and spa and wellness destinations.
HiveMind Network
05
MARKETING & CONTENT MANAGER
I led the website redesign for one of the UK’s leading consulting networks while managing social media channels, curating newsletters, and ensuring brand language and image is consistent across all channels.
